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Let's Go "Commercial" Fishing
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The Rocket Fishing Rod


The Gist: Part Nerf gun, part fishing rod, the Rocket Fishing Rod lets you launch lures more than 30 feet. According to the commercial, it's for kids ages 8 and up - which apparently includes dads in purple shirts and, um, Roland Martin.

Gimmick Factor (1-10) - 9.8: Any time a commercial has to use a line like, "It really works," is a clear red flag that it probably really doesn't work. Also, that patented Hook Hiding Bobber thing looks like it'd spook every fish in the lake. All that's keeping the Rocket Fishing Rod from scoring a perfect 10 is that, well, the thing looks sort of fun to shoot.

Commerical Highlight: Said dad in purple shirt deserves an Oscar for his convincing shriek as his son attempts a cast with a real fishing rod.
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Comment on This Article

At 1:08 PM, 2008-08-23, bob b said:
You have got to be kidding. Who in there right mine would buy their kid this thing. Roland, come on man you are so much better than this. Mark comment offensive

At 6:22 PM, 2008-08-13, tomketchfish said:
Too bad this is a piece of plastic junk. My son in law has only one arm and has some difficulty fishing. A device that would assist him would get him to bring my grandsons out fishing more often. Mark comment offensive

At 2:16 PM, 2008-08-11, Texas Fisherman said:
Color C Lecturn??? Come On!! Mark comment offensive

At 1:23 PM, 2008-08-11, Texas Fisherman said:
I cannot believe Roland Martin would be seen with that thing!!!! Mark comment offensive

At 12:39 AM, 2008-07-19, nick said:
i know a kid who shot his eye out with one!!! Mark comment offensive

At 1:48 PM, 2008-07-13, rs justice said:
It's about as pathetic as the remote controlled fishing boat i saw at wal-mart the other day. you just drive the boat out and wait for a fish to bite then drive it back to you.The bad thing is that lots of kids will want them and lots of parents will buy them so they will just think up more of these useless piles of junk! Mark comment offensive

At 4:48 PM, 2008-07-12, jrod said:
it says it casts 30 ft thats nothing Mark comment offensive

At 11:52 AM, 2008-07-11, Vann said:
Buy this Rocket Fishing Rod, and drink some snake-oil Mona Vie and all of your worries will be no more.... Mark comment offensive

At 11:20 PM, 2008-07-09, F1sh3rM4n said:
But thats pathetic! If your kid doesn't have enough patience to learn to use at least a Zebco, then he's probably never going get good using a rocket with a hook on it. The bait isn't supposed to be hidden! Does that thing bend? No! How are going to fight a fish with it? It looks like a... well nevermind. Mark comment offensive

At 10:26 PM, 2008-07-09, David said:
I want one in a 30-06 configuration with the optional "dynamite" float.Man I'd like to meet the Dork that makes a million on this one and sell him a little chunk of some very valuable realestate that I own. Mark comment offensive

At 9:56 PM, 2008-07-09, Paul said:
This useless gadget is a joke. It would be totally hilarious if it wasn't so sad. If you look at it in practical terms this piece of plastic crap could seriously turn a kid off from fishing. How one may ask? Not one honest to goodness panfish would grab the bait under that thing they call a bobber(missile) and hold on long enough to set the hook so the kid could actually catch it. Sad, Very Sad indeed! Mark comment offensive

At 9:19 PM, 2008-07-09, Mark r said:
You've got to be kidding! As good as the Sham-Wow tag it's got to be good because it's made by German's. Mark comment offensive

At 5:40 PM, 2008-07-09, anonymous said:
i wonder if they make a saltwater version ? Mark comment offensive

At 4:13 PM, 2008-07-09, eke said:
...it may be just the thing for the depressed and almost suicidal fisherman.....after a day of not catching anything with it, you could then attempt and fail at shooting yourself with it...... Mark comment offensive

At 3:28 PM, 2008-07-09, nips said:
Are the Color-C-Lector models areolas showing through that shirt? Mark comment offensive

At 7:43 PM, 2008-07-08, texas outdoorsman said:
wow that was one of the worst ideas ever Mark comment offensive

At 10:00 PM, 2008-07-07, Mabb said:
fishing ain't fun if you're not casting your line like an oldtimer...this is a 3/10 for me...and the rod look like a nerf gun for kids Mark comment offensive

At 9:17 PM, 2008-07-07, N.D.D. said:
Its a must for me. When ever you whanna get that guy who just landed that muskie that you where messing with all day. All you have to do is pump and shoot and you just konked him from 30 feet away! Isnt that great? Mark comment offensive

At 9:32 PM, 2008-07-06, wes for indiana said:
does bass pro have that in there cat Mark comment offensive

At 1:08 PM, 2008-07-06, TOMNRICK said:
Kinda brings back memories of the Popeil pocket fisherman which did not work either. Why not spend $29 for a Zebco combo for the kids. They get the job done. Mark comment offensive

At 8:14 PM, 2008-07-04, wes said:
sad Mark comment offensive

At 7:41 PM, 2008-07-04, CHIDJM said:
That thing that shoots the lure? that was in the photos of the week this past week. anybody else notice? i forget which photo, but its the one that people said looked like a vacuum cleaner. CHIDJM Mark comment offensive

At 11:00 PM, 2008-07-03, SilverArrow said:
Leave it to Roland Martin to come out on this one! Around our house we call him the 'Great American fishin' ho' cause he'll sell anything! SA Mark comment offensive

At 9:20 PM, 2008-07-03, anonymous said:
I like how the bobber with a brain guy's half assed effort to sing his website's name as a jingle. Mark comment offensive

At 1:41 PM, 2008-07-03, anonymous said:
Roland is such a quack..must be doing pretty bad on the circuit. His show was on the other day and he spent half the time selling sun screen, color c-lectors, bait scents, waterproof ponchos, fishing clothing, baits, and his guide. He seems to not "sell" his neccisary gear as much...barely mentioned his rod/reel and line. Mark comment offensive

At 12:58 PM, 2008-07-03, cm said:
the only thig that u could catch with that pice of junk is a little brim it is horrible it looks like if a bass would acutaly bite the rod would fall apart lol that rod desevers 2 be in the trash Mark comment offensive

At 12:42 PM, 2008-07-03, AJ said:
The fish that is landed in the smart bobber commercial is dead as disco. They must have casted it out and reeled it in twenty times before they got the right shot. Mark comment offensive

At 10:09 AM, 2008-07-03, Alex pernice the fly rod winner said:
HA HAHAHAHAHAHAHAHAHAHLOLOLOLOLOLOLLOLLOl Thats the funniest thing ever, just the comments make it hilarious. Mark comment offensive


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Most self-respecting fishermen wouldn't be caught dead with any of the hokey TV fishing gadgets in this video gallery. But tune in long enough, and you might be convinced you can't live without them. Here are our favorite fishing infomercials. By Colin Kearns

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