Rate Base: 1,500,000 Audience: 9,601,000
 Total Outdoorsman Challenge 6th annual editorial franchise and grassroots event held at Bass Pro Shops and the CMA Music Festival challenging outdorsmen to prove their mettle in various outdoor skills. One walks away with prizes and the FIELD & STREAM Total Outdoorsman title. |
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 Heroes of Conservation Yearlong program based on editorial culminating in an annual gala recognizing everyday sportsmen dedicated to the protection of fish and wildlife. |
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 Generation Wild All-new youth-targeted hunting and fishing website created by FIELD & STREAM that offers the best of the outdoors for youth hunters and fishermen including community, gear reviews, features, photos, videos, how-to information and blogs from the Generation Wild Pro Staffers. |
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 Best of the Best FIELD & STREAM's editors name the year's top outdoor products. 
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