2009 Field & Stream Media Kit: 2007 Select Editions

In-depth coverage presented as a magazine—within—a—magazine bound into the pages of FIELD & STREAM.

For a printable version of our select edition calendar please click the pdf link below:

Please click on the links below for a pdf file which provides in-depth information about the select editions.

SELECT EDITION	CIRC	ISSUES
Whitetail Handbook Avid hunters and top hunting states Close Dates August: 5/25/2009 September: 6/25/2009 October: 7/27/2009 November: 8/25/2009	790,000	August September October November
Bass Handbook Avid fishermen and top fishing states Close Dates April: 1/26/2009 May: 2/25/2009	500,000	April May
Turkey Handbook Top states for harvesting wild turkeys as well as by turkey population Close Dates March: 12/26/2008 April: 1/26/2009	350,000	March April
Waterfowl Handbook Top states for water fowl licenses and for readership of watefowl magazines Close Dates September: 6/25/2009 October: 7/27/2009	350,000	September October
Bowhunting Handbook Top states for bowhunting licenses and for readership of bowhunting magazines Close Dates August: 5/25/2009 September: 6/25/09	225,000	August September
Sportsman's Journal Targeting households with income over $100,000 Close Dates March: 12/26/2008 May: 2/25/2009 August: 5/25/2009 October: 7/27/2009	150,000	March May August October

WHITETAIL HANDBOOK CIRCULATION: 790,000
	FULL PAGE	2/3 PAGE	1/2 PAGE	1/3 PAGE
4/Color	$70,600	$59,000	$44,200	$32,600
2/Color	$61,500	$51,500	$38,600	$28,400
Black & White	$56,500	$47,000	$35,500	$26,100
Circulation from a mix of top hunting states: TX, PA, MI, NY WI, MN, OH, MO, GA, AL, AR, LA, TN, VA, NC, IN, KY, IL, MS, OK, OR, WV
BASS HANDBOOK CIRCULATION: 500,000
	FULL PAGE	2/3 PAGE	1/2 PAGE	1/3 PAGE
4/Color	$44,600	$37,300	$28,000	$20,700
2/Color	$39,000	$32,500	$24,500	$18,100
Black & White	$36,000	$30,000	$22,500	$16,700
Circulation from a mix of top fishing states: CA, TX, FL, MN, NY, OH, IL, PA, MI, GA
TURKEY HANDBOOK CIRCULATION: 350,000
	FULL PAGE	2/3 PAGE	1/2 PAGE	1/3 PAGE
4/Color	$31,500	$26,200	$19,800	$14,700
2/Color	$27,500	$23,100	$17,300	$12,800
Black & White	$23,400	$21,200	$15,900	$11,800
Circulation from a mix of top states for wild turkeys: MO, PA, AL, MS, WI, TN, GA, NY, OH
WATERFOWL HANDBOOK CIRCULATION: 350,000
	FULL PAGE	2/3 PAGE	1/2 PAGE	1/3 PAGE
4/Color	$31,500	$26,200	$19,800	$14,700
2/Color	$27,500	$23,100	$17,300	$12,800
Black & White	$25,400	$21,200	$15,900	$11,800
Circulation from a mix of top states for waterfowl: SD, ND, WI, MN, AR, AK, LA, IA, NE, WY, DE, MT, ID, KS, MS, MO, SC, MI, VT
BOWHUNTING HANDBOOK CIRCULATION: 225,000
	FULL PAGE	2/3 PAGE	1/2 PAGE	1/3 PAGE
4/Color	$20,300	$17,000	$12,800	$9,400
2/Color	$17,900	$14,900	$11,200	$8,500
Black & White	$16,400	$13,800	$10,400	$7,700
Circulation from a mix of top states for bowhunting: MI, OH, PA, WI
SPORTSMAN'S JOURNAL CIRCULATION: 150,000
	FULL PAGE	2/3 PAGE	1/2 PAGE	1/3 PAGE
4/Color	$21,900	$18,300	$13,800	$10,400
2/Color	$19,200	$16,100	$12,000	$8,900
Black & White	$17,600	$14,700	$11,000	$8,200
Targeted to households with HHI $100k+ nationwide
All rates gross Rates subject to change Bleed: available on all ROB units one-third page or larger; add 10% to the gross rate.