WATERFOWL

CIRCULATION: 350,000

Subscribers who have recently obtained a waterfowl hunting license or reported that waterfowl hunting is a particular passion.


Field & Stream Waterfowl Handbook is a special magazine-within-a-magazine bound into Field & Stream and sent to subscribers who have recently obtained a waterfowl hunting license or reported that waterfowl hunting is a particular passion. Our editors create a special in-depth package covering waterfowling strategies and hot-spots in this editorial series, which prints two times per year.

Rates

  Full Page 2/3 Page 1/2 Page 1/3 Page
4/Color $37,600 $31,100 $23,500 $17,500
2/Color $32,700 $27,400 $20,600 $15,200
B&W $30,200 $25,200 $18,900 $14,000

Closing Dates

Issue Ad Close On Sale
September 6/25/12 8/21/12
October 7/25/12 9/18/12

All rates gross • Rates subject to change • Bleed: Available on all ROB units one-third page or larger;
add 10% to the gross rate. • All selections are made by overlaying subscriber records with demographic,
survey, and purchase data in the Bonnier corporate database.