The ugly truth is some lodges will say anything in their brochures and promotional material to get your business. If you rely only on these dubious sources of information to book a trip to a fishing lodge, you are running blind. But you can find out exactly what you're paying for by arming yourself with the right questions to ask the lodge owners. If they hesitate to answer a question or get testy with you, take a hint. As a client paying big bucks, you deserve a straight answer, so if you don't get one, there is a good chance that they have something to hide.