From a Southwick Associates press release:
According to a September poll of 1,501 sportsmen and women by HunterSurvey.com, over one-third of the respondents said they enjoyed using AR-15 style rifles. “The AR-15 style rifle is growing in popularity faster than any rifle in America today”, according to firearms industry expert Ray Oeltjen of High Sierra Consulting and formerly of Federal Cartridge and Leupold Riflescopes. “There are more than twenty manufacturers producing them today, and they all are struggling to keep up with the demand.”
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