By Dave Hurteau

If you’ve been following along, you know that I’ve taken a few lighthearted pot shots at Nose Jammer, a spectacularly popular new vanillin-based “olfactory nerve overload system” in an aerosol spray. Well, I got a chance to test it last fall, and am finally getting around to reporting my findings.
For years, a contingent of deer hunters has trumpeted the efficacy of using vanilla extract as a cover scent. So except for making me hungry, I have no major problems with the fact that when you spray Nose Jammer in the woods, it smells like you've opened a box of vanilla cookies. What cracks me up, though, and what I’ve been specifically poking fun at, is the name of the product and the claim—written right on the can—that it “Jams Big Game Animal’s Ability to Smell.”
Maybe it’s just me, but I find it comically flabbergasting that a thing so almost certainly unproven and probably unprovable can be written right on the can. Right there. In bold. Which brings me to my test.
But let me first commend Nose Jammer’s maker, John Redmond (by all accounts a good guy and fine deer hunter), on this point: He obviously believes in his product. I can only assume that it was he who sent me (a proven cynic) an unmarked and unsolicited box containing two cans of Nose Jammer to try.