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Chad Love: The Tackle Show Eulogy

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February 02, 2009

Chad Love: The Tackle Show Eulogy

By Chad Love

There was a time, back in the day ("day" in my case being the mid-eighties) when fishing-obsessed young men caught in the icy clutches of deep winter waited impatiently for that special day - usually in February or early March - when they could plop their favorite Bass Pro Shops trucker hat (although back then they were just "hats") over their luxurious mullets, don their acid-washed jean jackets and head out for that slice of escapist fishing heaven, the tackle show.

Winter was left at the door and what stretched out before you in all its glory, was the promise of things to come, the knowledge that soon you'd be on the water with the warm spring sun shining on your face. You'd walk the aisles for hours, ogling all the new tackle and stuffing every brochure, pamphlet and sample you could get your hands on into that little plastic bag they passed out at the door.
 
It was a great tradition and in the pre-Internet age one of the main outlets for anglers to learn about all the newest tackle.
 
Notice I used past tense?
 
From the story:

The annual Oklahoma Tackle Show, billed as the largest tackle show in the Southwest, has been cancelled for 2009. The downturn in the economy forced cancellation of the show, said Todd Jameson, the show’s producer. Always held the second weekend of February at State Fair Park, this would have been the 30th consecutive year of the Oklahoma Tackle Show. Chuck Devereaux, who appears at the Oklahoma Tackle Show each year with his Bass Tubs of Oklahoma, said many of the major fishing retailers are pulling out of tackle shows around the country.
 
I started going to the OKC tackle show when I was a kid and for years I never, ever missed it. It was a fixture. Its demise is a pattern apparently being repeated across the country, but I'm wondering: is it truly due to economic conditions or, like shopping malls, are the big regional tackle shows becoming something of an anachronism? The modern American consumer is a different animal than what he/she was even 10 years ago and maybe - much like the mullet - the tackle show is just another artifact of a bygone era.

Comments (16)

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from Joe_Cermele wrote 3 years 16 weeks ago

Chad, I hate to say it but I think it's pure economics. With the exception of the fly fishing shows, all the regular tackle expos I've visited this year (big ones too around Philadelphia) have been beyond weak. They're chock full of gimmicks, like cheap knives, "as seen on TV" gizmos, and rubberband guns. When I was younger, these shows were like going to Disney World. Now they're sad.

I've gotten far too many emails lately from good friends in the industry who sadly report they have lost their jobs due to downsizing or complete company shut-down. A few emails even had resumes attached with "please, if you hear of anything, let me know" lines at the end.

People will never stop fishing. But I think the days of people buying so much tackle that new lure companies can stay afloat are over. It kills me, because some of my favorite lures come from the smaller guys and they're all going away.

Let's not even get started on boat shows...which comes full circle to problems with tackle shows

+4 Good Comment? | | Report
from L3 wrote 3 years 16 weeks ago

Chad, You are from Oklahoma and you claim the mullet is an artifact? I would say that 20% of the population still rocks the mullet! It is a true classic, and with it's "business in the front, party in the back" attitude, it isn't going anywhere! No matter how bad you want it to!

+3 Good Comment? | | Report
from suburban bushwacker wrote 3 years 16 weeks ago

Ha HA
'luxurious mullets, don their acid-washed jean jackets'

How we would have sneered, whilst committing various 'goth crimes' of our own

SBW

+2 Good Comment? | | Report
from chadlove wrote 3 years 16 weeks ago

Joe, great point about the small guys. One of the great things about the tackle shows was the chance to see all the mom-and-pop operations. I discovered a bunch of tackle that way i never would have been exposed to otherwise.

L3, you obviously live here...

SBW, where I grew up listening to gothy stuff was tolerable but if you tried dressing lke Robert Smith you'd be savagely beaten. Daily.
So you wore your acid-washed jean jacket, grew your mullet, chewed your Red Man, watched your professional wrestling and cried just a little on the inside every time you heard "Lullaby"...

+1 Good Comment? | | Report
from L3 wrote 3 years 16 weeks ago

The majority of the guides around here relied on the tackle show as their primary means of advertising as well.

+1 Good Comment? | | Report
from Beekeeper wrote 3 years 16 weeks ago

Fella's my wife is in that business. She has worked for the same company over 11 years and had to take a 20% pay cut and one day per week furlough. People just don't have the money to spend...

+3 Good Comment? | | Report
from catfishclark10 wrote 3 years 16 weeks ago

I went to a convention this year that usually has a lot of tackle, but It was full of cheap things i would never buy, they were selling combs? it didnt make sense, there was one couple who make their own tackle, It looked like it worked good so i spent 40 dollars on one stand, and bought some alligator jerky...

+1 Good Comment? | | Report
from wsimien wrote 3 years 16 weeks ago

Its a shame these shows are thinning out. When I was a kid my best report card of the year came just in time to solidify me a trip to the tackle show where previous allowance savings would be depleted in a matter of hours. Mostly spent on the 85 different flavors of wild game jerky and kettle corn.

Favorite childhood sports show memory: Man vs Bear wrestling! (yes, the bear wore muzzles)
Worst Childhood sport show memory: Snaggin a lady in the head at the "trout pound" trying mimic how I saw them casting on tv.

At this yrs Kansas City Outdoors Show I heard that there were more Shammy Salesman the outfitters there. Even the local outfitters didn't both to show.

+2 Good Comment? | | Report
from suburban bushwacker wrote 3 years 15 weeks ago

Despite being dressed in a, erhm 'ground breaking' style, and having less combat skills than a deck chair, I was 'blessed' with the eyes of a sheep killing dog. so despite growing up in the home of the hooligan, I still have enough fingers to type this.
SBW

+1 Good Comment? | | Report
from buckhunter wrote 3 years 15 weeks ago

I think we will begin to see the guides and tackle dealers co-op with boat and travel shows, or deer and turkey expos. Tackle alone is not enough to pay the bills.

+1 Good Comment? | | Report
from dwaynez wrote 3 years 15 weeks ago

As mentioned in the posts above the economical situation we are facing has a lot to do with it, but the shows I have visited lately do not have the same zip as the old shows.

They just don't have the wow factor that makes we want to spend a lot of money during the show.

+1 Good Comment? | | Report
from Wags wrote 3 years 15 weeks ago

Obviously the economic climate plays a huge role in this, but I think the internet is a factor as well. Way back when, as my 10 yr old likes to say, the shows are where we were introduced to the "new stuff". And we bought it, knowing full well we would slay our favorite fish with it. Now, as soon as something comes out, it is tested by 15 different outfitters, a slew of writers, and all the information is passed around on message boards and blogs. Then if we still want it, we just click over to (insert favorite store site here) and put it in our virtual shopping cart, give them our credit card (likely on file), and bammm, 3-5 days later there it is on the living room floor. The real issue is, as Joe stated, the little upstarts. I too have bought some great stuff from those folks that I would have otherwise never known about. Of course the real irony is that I am blathering on about this on a blog instead of down at some local diner chatting over coffee and a $3.99 breakfast special.

+2 Good Comment? | | Report
from Andrew Ferraro wrote 3 years 15 weeks ago

I live an hour from Cabelas- why pay to go to a lame fishing show? I know not everyone has that option. The main cause is probably he internet where you can buy whatever you need and have it shipped to your home.

+1 Good Comment? | | Report
from Bob81 wrote 3 years 15 weeks ago

I'm with Wags on this one. I remember going to sporting shows when I was younger, and they were a wonderland of ground-breaking products I had never seen or heard of. The only reason to go now is to see a product in person that I have been reading about on this site for the last two months. (Or if my chamois-cloth or "waterless cookware" needs replacement...)

+1 Good Comment? | | Report
from Brutus3542 wrote 3 years 15 weeks ago

I've never had the oppurtunity to go to just a pure fishing lure show but there are still lots of fishing and hunting combined expos. One of my favorites I plan on going to this weekend. The expo is in harrisburg, PA and I can't wait to go.

+1 Good Comment? | | Report
from sqcrazy wrote 3 years 15 weeks ago

you mean BOAT/tackle shows.nothing but boats around here.

+1 Good Comment? | | Report

Post a Comment

from Joe_Cermele wrote 3 years 16 weeks ago

Chad, I hate to say it but I think it's pure economics. With the exception of the fly fishing shows, all the regular tackle expos I've visited this year (big ones too around Philadelphia) have been beyond weak. They're chock full of gimmicks, like cheap knives, "as seen on TV" gizmos, and rubberband guns. When I was younger, these shows were like going to Disney World. Now they're sad.

I've gotten far too many emails lately from good friends in the industry who sadly report they have lost their jobs due to downsizing or complete company shut-down. A few emails even had resumes attached with "please, if you hear of anything, let me know" lines at the end.

People will never stop fishing. But I think the days of people buying so much tackle that new lure companies can stay afloat are over. It kills me, because some of my favorite lures come from the smaller guys and they're all going away.

Let's not even get started on boat shows...which comes full circle to problems with tackle shows

+4 Good Comment? | | Report
from L3 wrote 3 years 16 weeks ago

Chad, You are from Oklahoma and you claim the mullet is an artifact? I would say that 20% of the population still rocks the mullet! It is a true classic, and with it's "business in the front, party in the back" attitude, it isn't going anywhere! No matter how bad you want it to!

+3 Good Comment? | | Report
from Beekeeper wrote 3 years 16 weeks ago

Fella's my wife is in that business. She has worked for the same company over 11 years and had to take a 20% pay cut and one day per week furlough. People just don't have the money to spend...

+3 Good Comment? | | Report
from suburban bushwacker wrote 3 years 16 weeks ago

Ha HA
'luxurious mullets, don their acid-washed jean jackets'

How we would have sneered, whilst committing various 'goth crimes' of our own

SBW

+2 Good Comment? | | Report
from wsimien wrote 3 years 16 weeks ago

Its a shame these shows are thinning out. When I was a kid my best report card of the year came just in time to solidify me a trip to the tackle show where previous allowance savings would be depleted in a matter of hours. Mostly spent on the 85 different flavors of wild game jerky and kettle corn.

Favorite childhood sports show memory: Man vs Bear wrestling! (yes, the bear wore muzzles)
Worst Childhood sport show memory: Snaggin a lady in the head at the "trout pound" trying mimic how I saw them casting on tv.

At this yrs Kansas City Outdoors Show I heard that there were more Shammy Salesman the outfitters there. Even the local outfitters didn't both to show.

+2 Good Comment? | | Report
from Wags wrote 3 years 15 weeks ago

Obviously the economic climate plays a huge role in this, but I think the internet is a factor as well. Way back when, as my 10 yr old likes to say, the shows are where we were introduced to the "new stuff". And we bought it, knowing full well we would slay our favorite fish with it. Now, as soon as something comes out, it is tested by 15 different outfitters, a slew of writers, and all the information is passed around on message boards and blogs. Then if we still want it, we just click over to (insert favorite store site here) and put it in our virtual shopping cart, give them our credit card (likely on file), and bammm, 3-5 days later there it is on the living room floor. The real issue is, as Joe stated, the little upstarts. I too have bought some great stuff from those folks that I would have otherwise never known about. Of course the real irony is that I am blathering on about this on a blog instead of down at some local diner chatting over coffee and a $3.99 breakfast special.

+2 Good Comment? | | Report
from chadlove wrote 3 years 16 weeks ago

Joe, great point about the small guys. One of the great things about the tackle shows was the chance to see all the mom-and-pop operations. I discovered a bunch of tackle that way i never would have been exposed to otherwise.

L3, you obviously live here...

SBW, where I grew up listening to gothy stuff was tolerable but if you tried dressing lke Robert Smith you'd be savagely beaten. Daily.
So you wore your acid-washed jean jacket, grew your mullet, chewed your Red Man, watched your professional wrestling and cried just a little on the inside every time you heard "Lullaby"...

+1 Good Comment? | | Report
from L3 wrote 3 years 16 weeks ago

The majority of the guides around here relied on the tackle show as their primary means of advertising as well.

+1 Good Comment? | | Report
from catfishclark10 wrote 3 years 16 weeks ago

I went to a convention this year that usually has a lot of tackle, but It was full of cheap things i would never buy, they were selling combs? it didnt make sense, there was one couple who make their own tackle, It looked like it worked good so i spent 40 dollars on one stand, and bought some alligator jerky...

+1 Good Comment? | | Report
from suburban bushwacker wrote 3 years 15 weeks ago

Despite being dressed in a, erhm 'ground breaking' style, and having less combat skills than a deck chair, I was 'blessed' with the eyes of a sheep killing dog. so despite growing up in the home of the hooligan, I still have enough fingers to type this.
SBW

+1 Good Comment? | | Report
from buckhunter wrote 3 years 15 weeks ago

I think we will begin to see the guides and tackle dealers co-op with boat and travel shows, or deer and turkey expos. Tackle alone is not enough to pay the bills.

+1 Good Comment? | | Report
from dwaynez wrote 3 years 15 weeks ago

As mentioned in the posts above the economical situation we are facing has a lot to do with it, but the shows I have visited lately do not have the same zip as the old shows.

They just don't have the wow factor that makes we want to spend a lot of money during the show.

+1 Good Comment? | | Report
from Andrew Ferraro wrote 3 years 15 weeks ago

I live an hour from Cabelas- why pay to go to a lame fishing show? I know not everyone has that option. The main cause is probably he internet where you can buy whatever you need and have it shipped to your home.

+1 Good Comment? | | Report
from Bob81 wrote 3 years 15 weeks ago

I'm with Wags on this one. I remember going to sporting shows when I was younger, and they were a wonderland of ground-breaking products I had never seen or heard of. The only reason to go now is to see a product in person that I have been reading about on this site for the last two months. (Or if my chamois-cloth or "waterless cookware" needs replacement...)

+1 Good Comment? | | Report
from Brutus3542 wrote 3 years 15 weeks ago

I've never had the oppurtunity to go to just a pure fishing lure show but there are still lots of fishing and hunting combined expos. One of my favorites I plan on going to this weekend. The expo is in harrisburg, PA and I can't wait to go.

+1 Good Comment? | | Report
from sqcrazy wrote 3 years 15 weeks ago

you mean BOAT/tackle shows.nothing but boats around here.

+1 Good Comment? | | Report

Post a Comment