A soft plastic jerkbait like a Zoom Fluke is often just what the doctor ordered when smallies aren't committed to a particular shallow spot like a bed, weed edge, rock, or a particular piece of cover. I find the Fluke to be a little slower and more forgiving than hard jerkbaits, or say, burning a spinnerbait. A Fluke can be worked a little slower to worn out post-spawners that are a little more lethargic. Plus, if they take a swipe at it, I suppose it must feel a little softer and more realistic to them, consequently making them return for a second more committed strike. If you have the discipline to commit to this pattern for a full day of long casts consisting of twitch, pause, twitch, pause redundancy mixed with miles of flats coverage, then you'll likely string a decent bag together. The beauty of this is the sub-surface followers that you call to the bait. I simply love the action it provides. If you could figure out what slower and smaller bait then triggers the followers on a quickly executed return cast, then you can really dial in the better smallies.