Zeiss is one of our oldest scope makers, but until now it has been unable to crack the American market in a meaningful way. If they can't do it with the Conquest scopes, they can't do it, because these are outstanding. There is a 3XÂ¿Â¿Â¿9X ($499), a 3.5XÂ¿Â¿Â¿10X ($599), and a 4.5XÂ¿Â¿Â¿14X ($749). The optics are wonderful, eye relief is an ample 4 inches, the adjustments may be the best of any scope, the tubes are long enough for easy mounting on any rifle, and the prices are too low, if anything. This time, Zeiss paid attention and did everything right. What more do you want, an egg on your Schnitzel Holstein? For more information, visit any Zeiss dealer, or go to www.zeiss.com.