Factors of Value
The large sums paid for a very few old tackle items have been enormously misleading. "Many people hear about those high prices and assume all old lures are worth that kind of money, which, of course, they're not," says Phil White, a veteran tackle collector from southern Idaho. Scarcity, he notes, is part of the equation. "Some lures have actually declined in value. Early collector prices for the Heddon Luny Frog, a wooden bass plug, were around $500 when nobody really knew how many were still out there. More and more of them came out of the woodwork, and the usual price is down to around $200 or $300."