This Japanese company has been making fine binoculars and spotting scopes for a long time. Though very popular with boaters, including high-ranking naval officers, and astronomers who use them to locate comets, Fujinon products have never caught on with hunters, but I think that is about to change. Regarding this 7×42 model, the panelists’ comments were mostly favorable-although one wished it were a 10×42, which, incidentally, is available along with an 8×42.