"There have been some strange bobbers over the years, but few as odd as the "Miss Bobbie" bobber made by Air Light Products of Omaha, Nebraska. Dedicated readers of this blog will remember the company for their Air-Light Reel, which we featured in October, 2011. The lure in the shape of the topless mermaid is the item Air Light is best remembered for (in addition to the reel, they also marketed an automatic Marker Buoy and a "No Snag" bobber). A classic novelty item, the "Miss Bobbie" was a short-term hit but didn't last long, gone from shops by the mid-1950s. Individually, the late 1940s "Miss Bobbie" bobbers sell for anywhere from $20-$50 each, depending on style, hair color, etc. As you have a dealer box, I would suspect this set would go for $400-$500. It's a great find. To see the patent and some Air Light ads, click here."