Vintage Tackle Contest: Demon Lure's Sail Shark

The photo below was entered into our vintage tackle contest by Mr. B. Hardin, who says that when his "paw-paw" passed away, his vast lure collection was divided among the grand kids. Though he submitted all the lures in his portion of the take, I was immediately drawn to the funny looking one with the big shark fin. I like sharks, what can I say? Dr. Todd Larson of the The Whitefish Press and "Fishing For History" blog knew what this was right away, because as it turns out other people like sharks, too, and lure collectors who like sharks really like old lures that look like sharks.

Dr. Todd says:

"You've got one of the lures dating from the 1950s and 1960s with the greatest eye appeal (and neatest name): the Sail Shark. A plastic wiggler with an oversized dorsal fin, it was designed and built originally by the Demon Lure Co. of San Antonio, Texas. A cross between the Heddon Sonic and the Bayou Boogie, it was eventually purchased by the Lazy Ike Corporation of Fort Dodge, Iowa, who manufactured it for about a decade until it was discontinued sometime in the early 1970s. It's a cool lure made in a number of wild colors, and is very popular among collectors because it is abundant, relatively inexpensive, and has look. Without the box a Sail Shark is worth around $10-$15; double that with the box. Click here to see a comparison of the original and Lazy Ike version of the Sail Shark."

Great find, Mr. Hardin! I'm sure it'll still wiggle nicely, but fish paw-paw's other lures if you want and give this one some permanent shelf space. It's too cool looking to be lost on a submerged stump. Thanks for sending, and enjoy the Berkley Digital Tournament Scale that's headed your way.

If you've already sent me photos of your vintage tackle, keep checking every Thursday to see if I chose it for an appraisal by Dr. Todd. If you haven't and want to enter the contest, email photos of your old tackle to fstackle@gmail.com, along with your name, mailing address, and story of how you acquired the gear. If I use it in a Thursday post, you get a Berkley Digital Tournament Scale (left, $40).